8 Unfortunate Logos
By Miel Van Opstal
Arnaud sent me some logos of companies from around the world. Big deal, you’d say. I think these ones are ’special’. Either the designer was really pissed off and wanted to screw over the customer, or the sales rep is a very very good storyteller and convinced the client they would really work. I’m still undecided but I don’t think that any sane person would ever agree upon having his/her business being represented by an unfortunate logo as the ones below. What do you think?
1. Institute for Oriental languages
2. Kids furniture and clothing store
3. Italian fashion brand
4. A pediatric center
5. Dental clinic
6. Drugstore specialized in back injuries
7. Hot-Dog Boutique
8. PC repair store
Thanks, Arns
Manuele De Lisio said
on October 27, 2007 around 11:29 am
Well, I wouldn’t call the A-Style logo “unfortunate”, it’s meant be THAT, it’s fun and quite popular in Italy among teenagers.
Coolz0r said
on October 27, 2007 around 12:14 pm
I agree it’s meant to be provocative. For a minute I forgot it’s actually a street brand and like a lot of skate-style or board-style brands, indeed they are meant to be this way. Though it fits in pretty well with the others. But you’re right. It’s popular just because the suggestive picto.
Logos desafortunados said
on October 28, 2007 around 4:35 pm
[…] Fuente: CoolzOr […]
Logos desafortunados said
on October 28, 2007 around 5:24 pm
[…] Fuente: CoolzOr […]
PaulRubillo.com » Blog Archive » Eight Logos You Can’t Believe said
on October 28, 2007 around 9:16 pm
[…] Click here for the logos […]
Colurz Blog » Logodesign - unglückliche Beispiele said
on October 29, 2007 around 7:26 am
[…] designen ist eben doch sehr viel schwerer als man glaubt. Wer es nicht glaubt, der kann sich ja mal diese 8 Logos anschauen, die auf CoolzOr veröffentlicht wurden. Der Begriff “unglücklich” ist doch […]
Gery said
on October 29, 2007 around 10:05 am
Ich kann nur lachen, diese Logos haben das Thema “Bildsprache” aber richtig verfehlt! :)
e-Mino said
on October 29, 2007 around 1:08 pm
And yet another referral to this post. Keep up the good work !
Pierre said
on October 29, 2007 around 2:38 pm
Kid sex change!!!
It’s freaking genius…
Newton Calegari said
on October 29, 2007 around 7:47 pm
Hi,
Fiz uma referencia do seu post lá no meu blog! ;)
Abraço
:: littleoslo :: S » Blog Archive » 八个引人遐想的商标设计 said
on October 29, 2007 around 9:46 pm
[…] source: Coolz0r - Marketing Thoughts […]
:: littleoslo :: E » Blog Archive » Prank design, Pervert logo said
on October 29, 2007 around 9:49 pm
[…] Coolz0r - Marketing Thoughts Share and Enjoy:These icons link to social bookmarking sites where readers can share and discover […]
spike said
on October 30, 2007 around 9:45 pm
I’ve looked again and again at the A-Style logo and really don’t see the joke.
I squinted at it, turned it up the other way, and well, nope. I just don’t get it.
SEO ROI said
on October 30, 2007 around 9:52 pm
Funny, I was just thinking of something like this. I saw the Department of Nuclear Medicine at my hospital and was like this has potential!
Coolz0r said
on October 30, 2007 around 11:07 pm
It’s a couple of people doing it doggy style, spike :-)
I’ll leave the gender up to you to decide…
Manish said
on October 31, 2007 around 12:47 am
Only i want say that these logos funny may not Unfortunate.
Todd said
on October 31, 2007 around 6:24 am
That Amadeus logo is very disturbing. : >
Gunjan said
on October 31, 2007 around 7:39 am
It is very creative logos. Great
Kimota said
on October 31, 2007 around 7:50 am
If the object of the marketing campaign was to get the business branding out and noticed in the world, then they achieved their aim. For me the most ludicrous was the Computer Doctor with the penis mouse. How they didn’t see that, I have no idea. But they got publicity because of it!
logá so sexuálnym podtónom | brandblog.eu said
on October 31, 2007 around 1:24 pm
[…] via Prečítaj si podobné články typografia komunizmu I. […]
Sand & Cotton » Unfortunate Company Logos said
on October 31, 2007 around 7:09 pm
[…] Unfortunate Company Logos ADD THIS POST TO: Posted by stephen | Filed in 1sideblog […]
yaph said
on November 1, 2007 around 10:48 am
The logo of the pediatric center is more than unfortunate. Who would trust them and let them take care of their child?
The other logos are quite funny and I can imagine that A-Style is very popular.
Random Forest said
on November 2, 2007 around 12:22 am
I think the eBay one is the funniest.
Lustige Logos said
on November 5, 2007 around 12:03 am
[…] Fehlleistungen, bei denen die eigentliche Intention des Gestalters unfreiwillig zutage tritt. 8 Unfortunate Logos zum Schmunzeln. […]
Marcus said
on November 5, 2007 around 10:43 am
Great Collection !! :-))
stefano picco said
on November 5, 2007 around 11:36 am
very cool ;D
iRaff » Blog Archive » Logo-Gestaltung die in die Hosen ging said
on November 5, 2007 around 12:35 pm
[…] » Blog CoolzOr […]
Freudsche (Logo-)Fehler « Der Dicke Blog 2.0 said
on November 5, 2007 around 2:30 pm
[…] an unerwünscht doppeldeutigen Logos entdeckt, die “8 Unfortunate Logos” werden auf coolsOr - marketing thoughts präsentiert. Teilweiße zum totlachen komisch, teilweise unvorstellbar, dass sowas nicht […]
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on November 5, 2007 around 3:32 pm
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on November 5, 2007 around 5:45 pm
[…] Unglückliche Logos […]
Logo-Design: 8 seltsame Entgleisungen || Pixelgalerie Weblog said
on November 6, 2007 around 9:10 am
[…] 8 Unfortunate Logos zeigen auf lustige Weise einige Entgleisungen im Logo-Design. Die Bezeichnung […]
Oliver Timmermann, Griesheim » 8 unglückliche Logos said
on November 6, 2007 around 10:45 am
[…] machen sich bei der Logogestaltung offenbar wenig Gedanken. Eine kleine Sammlung findet man hier: 8 unfortunate logos. Die Seite ist zwar auf Englisch, aber die Bildinhalte dürften auch einem fremdsprachigen […]
lautleben.com said
on November 6, 2007 around 11:10 am
[…] 8 Unfortuate Logos >>> […]
Werbeblogger Schnellschuss - Unser täglich Link » Blog Archiv » Logos, die ins Klo greifen said
on November 6, 2007 around 2:14 pm
[…] Bei diesen Logos wurde ordentlich daneben gelangt. Danke an André für den Tipp per Mail. Tags: doppeldeutigkeit, humor, logos Ähnliche Artikel: […]
Ungewollt perverse Logos at Dave’s Blog said
on November 6, 2007 around 6:56 pm
[…] Das muss man einfach gesehen haben […]
Logos desafortunados o mentes sucias said
on November 6, 2007 around 7:30 pm
[…] Más casos en Coolzor […]
Claudia Meier said
on November 6, 2007 around 7:46 pm
well I atually like the dental Clinic one, it´s kind of funny (:-
blogsurdum :: flatulenzen im digitalen grundrauschen said
on November 7, 2007 around 2:27 am
[…] →hier gibts noch ein paar weitere nicht ganz so glücklich gewählte logos… […]
Stallgeflüster » Blog Archiv » Logo Design - Ich sehe was, was Du nicht siehst… said
on November 7, 2007 around 9:33 am
[…] Coolz0r - Marketing Thoughts » 8 Unfortunate Logos […]
LautundKlar Webdesign Blog » Zweideutige Firmenlogos said
on November 7, 2007 around 10:17 am
[…] Hier haben wir eine nette Zusammenstellung eindeutig zweideutiger Firmenlogos: […]
RC said
on November 7, 2007 around 2:28 pm
I didnt get the joke in the A style logo. Whats so unfortunate about that? The two balls?
En attendant la première commande at MancheCourte.com said
on November 7, 2007 around 5:19 pm
[…] Et pour ce qui est du problème de logo dont Chris vous a parlé, je me console en me disant qu’on aurait pû être pire! […]
Peter said
on November 7, 2007 around 5:22 pm
The Pediatric Center’s logo is very insinuating and disturbing -
It’s overtly a small child being drawn to the
sex of the adult person - completely inappropriate.
I’d categorically reject them for my own children.
Dana Loewy said
on November 7, 2007 around 11:09 pm
I teach Business Communication and I would LOVE to share these unfortunate yet oh-so-funny logos with my students. Alas, academic freedom takes a backseat to political correctness and our crazy HR people. No sex in the workplace, period. No touching, no double entendre, either. All that could be interpreted as “hostile work environment” because someone could be offended by sexually explicit material.
Which means that I can’t show these logos to my kids although the pics say so much about (mis)communication. I will just share them with my colleagues although, technically, I’m not even supposed to do THAT! Yes, this tells you something about the sad state of academia and, worse yet, the workplace in the United States.
Dan said
on November 8, 2007 around 2:16 am
This is the reasin why you should hire a professional and not try to do it yourself.
Dailylife @ turtelina.net » The Ultimative Pluggie Post said
on November 8, 2007 around 12:03 pm
[…] 8 Unfortunate Logos, oopsie. […]
» Logo-Gestaltung: “créateur d’logo” - eine zynische Zunft? » Blog-Onlinemarketing said
on November 8, 2007 around 1:15 pm
[…] sich die sehr anschaulichen (und für die Bauchmusklen angenehm anstrengenden) Ergebnisse auf Coolz0r - Marketing Thoughts […]
Kommunikationsdesigner said
on November 8, 2007 around 3:10 pm
Irgendwie glaub ich nicht das da alles so unfreiwillig passiert ist. Nicht destotrotz eine traumhafte Liste..
» 轻松一下：非常不幸的八个LOGO SERPS.CN: 致力于英文SEO said
on November 8, 2007 around 3:48 pm
[…] 本文转载自这里 […]
Au dehn zaan gefyllt… « Didi Dodo Dada Block said
on November 8, 2007 around 6:21 pm
[…] CLINICAL DENTAL CON COITUS! funnDenn bey coolz0r […]
…krautwiggla.de » Blog Archive » Na Logo! said
on November 9, 2007 around 11:36 am
[…] Sonst führt das zu Missverständnissen. […]
Boskizzi said
on November 9, 2007 around 2:38 pm
Ehi, in Italy the A-Style brand is cool and very popular. I love it!!
roberto said
on November 11, 2007 around 4:16 pm
Regarding the A-style logo, the story is a bit different.
A guy thought up that logo and believing it had a potential, had hundreds of stickers printed with that image.
He proceeded to plaster traffic light with the stickers.
So in a relatively short time, the logo / brand had a pretty high awareness. Pity is, no0 products were associated with the brand… until finally a company producing street wear bought the logo…
So things were done, for oce, in the reverse order
wayfinder said
on November 11, 2007 around 10:36 pm
I found another good one last year (click my name to see it)
Werbetechnische Fettnäpfchen » Huwis Achterbahn durchs Leben said
on November 14, 2007 around 7:47 am
[…] Acht wunderbare Entgleisungen beim Logo-Design hat Coolz0r zusammengetragen. Ebenso witzig sind die “schlecht platzierten” Werbungen, welche bei oddee.com zu entdecken sind. […]
Gut, dass… « Wumpe said
on November 14, 2007 around 8:17 pm
[…] Gut, dass… … nicht immer alles so eindeutig ist: Klick mich! […]
Unvorteilhafte Logos at THECRAZED said
on November 15, 2007 around 11:53 pm
[…] 8 der Logos, kann man HIER sehn, ein wirkliches MUSS […]
links for 2007-10-28 at blog.forret.com said
on November 16, 2007 around 2:35 pm
[…] - Coolz0r - Marketing Thoughts » 8 Unfortunate Logos I don’t think that any sane person would ever agree upon having his/her business being […]
Wochenendbeilage | REDUXO said
on November 16, 2007 around 6:11 pm
[…] Logos, die “unglücklich” umgesetzt wurden. Sonst kann das leicht zu Missverständnissen […]
Eindeutig zweideutige Logos - Bastie&Silke said
on November 17, 2007 around 7:34 pm
[…] “momworx” wurd ich auf diesen Artikel mit den eindeutig zweideutigen Logos aufmerksam. Man kann sich wirklich fragen ob das Gehirn gern bestimmte schmutzige Dinge in den […]
» Gestalterische Fehltritte said
on November 18, 2007 around 6:27 pm
[…] davon gibts hier! Tags: Tags: Design, […]
WEEKEND TRIVIA - of dubious brand names « MADVERTISING said
on November 18, 2007 around 9:04 pm
[…] over at WERBEBLOGGER has more unfavorable logos. […]
8 Misslungene Logos - Manuel’s Blog said
on November 20, 2007 around 11:57 am
[…] CoolzOr Der Beitrag wurde am 20. November 2007 um 11:52 von Manuel veröffentlicht. Dieser wurde der […]
» Blog Archiv » Any friday: message from Julio about future said
on November 23, 2007 around 7:11 pm
[…] What’s wrong with these logos? […]
Achtung, wir verlassen (wieder einmal - egal) das tiefere Fahrwasser « virtual cyber plumbers inc. said
on November 25, 2007 around 3:51 pm
[…] November 2007 in uncategorized by nille Bei diesen Logos hätten die Designer vielleicht besser vorher eine zweite Meinung eingeholt […]
ein bisschen Amsterdam in Peking « SOJAHUND - China aus den Augen eines vegetarischen Werbers said
on November 26, 2007 around 4:38 pm
[…] 8 solche Schmückstücke findet Ihr bei coolz0r. (via °flo@MADVERTISING & Patrick@Werbeblogger) […]
Basic Thinking Blog | Logos: leicht missverständlich said
on November 27, 2007 around 7:18 pm
[…] sind nicht so ganz eindeutig, wie es sich wohl der Logodesigner ursprünglich gedacht hat, zB weitere Logos (eins davon ist tatsächlich bewusst provokativ […]
Kuba said
on November 27, 2007 around 8:06 pm
i dont understand that. the people who do this logos should have see that they are a bit ambiguous. strange.
The Logger » Blog Archiv » Es gibt schon said
on November 27, 2007 around 9:07 pm
[…] Knochen und ich meine damit bestimmt nicht das 6110 Nav. Und nun ganz ehrlich ich finde die Logos hier total abgefahren. Teile und genieße Diese Icons verzweigen auf soziale Netzwerke bei denen […]
Amüsante Logos « zeitklinke said
on November 27, 2007 around 11:11 pm
[…] November 2007 Eine Reihe recht amüsanter Logos habe ich gerade bei Robert Basic entdeckt. Auf jeden Fall sehenswert und […]
Kid Sex Change | zerfall.com - Finale Weisheit, Berichterstattung. said
on November 28, 2007 around 12:12 am
[…] Ahung ob die Logos hier bewusst provokant formuliert worden sind oder nicht, aber unterhaltsam auf jeden […]
Tim Sahling Online - Blog » Blog Archiv » Missverständliche Logos said
on November 28, 2007 around 8:12 am
[…] dem Marketingblog von Coolz0r gibt es eine nette Sammlung von einigen unglücklich oder teilweise auch absichtlich provokativ gestalteten Logos, die oftmals […]
Zweideutige Logos « reality2 said
on November 28, 2007 around 8:45 am
[…] *Klickz0r* […]
BBlog » Blog Archiv » Logos - unglücklich gewählt said
on November 28, 2007 around 1:11 pm
[…] Coolz0r - Marketing Thoughts » 8 Unfortunate Logos […]
BlogSprache.de >> » Zeig mir dein Logo… said
on November 28, 2007 around 5:53 pm
[…] ist nur eins von sieben, meiner Meinung nach ziemlich provokativ gewählten Logos, die ihr bei Coolz0r finden könnt. Mal ehrlich, ich kann doch keinen Kinderladen so nennen? Das schießt nem […]
Unglücklich gewählte Logos » Lemix said
on December 1, 2007 around 7:19 pm
[…] Logos von dieser Sorte findet man bei Coolz0r Weitere Blogs zu diesem […]
Wochenrückblick 48/07 | schweizweit.net said
on December 2, 2007 around 2:23 pm
[…] Zweideutige Firmenlogos […]
chio said
on December 2, 2007 around 2:36 pm
Super, die Liste.
Die Leute (Auftraggeber, Graphiker, Designer) sind oft völlig betriebsblind - und sehen es einfach nicht. Natürlich merken sie es dann doch irgendwann, aber dann ist das Briefpapier schon gedruckt und das Schild hängt oben. Und dann lebt man halt damit.
Bei Kidsexchange dürfte aber nur das ’s’ etwas verdreht sein. Wenn es leicht gegen UZS gedreht wäre würde das schon wieder anders aussehen.
Constantin said
on December 2, 2007 around 8:23 pm
Nice Logos!
In my opinion the third one is the best of the list!
Constantin
Matthias said
on December 4, 2007 around 9:33 pm
You should definately add this one to your collection. Trucks with this logo can be seen quite frequently on German Speedways…
http://rameder.de/
Basher said
on December 6, 2007 around 4:40 pm
Haha… Verrry funny even in finland
Designer » timo-ernst.net said
on January 4, 2008 around 9:29 pm
[…] gibt es übrigens mehr auf coolz0rz.com « Ja, ich bin raus aus dem StudiVZ | […]
Joe said
on February 7, 2008 around 10:47 pm
LOL. Are the People so stupid that they dont see that wo do?
Coolz0r - Marketing Thoughts » 1 Unfortunate Logo said
on February 8, 2008 around 7:41 pm
[…] few months ago I did a post about 8 unfortunate company logos. Recently I came across another logo that really could fit in well with the others. I’m not […]
Dale from Michigan said
on February 20, 2008 around 4:12 pm
I do not get the interest in th A style one. What am I missing?
8 nichtgelungene Logos | dacblog said
on February 29, 2008 around 11:27 am
[…] Coolz0r-Blog wurden acht Logos zusammengetragen mit Emblemen die ungewollt etwas anderes bedeuten […]
mark said
on March 8, 2008 around 10:28 am
computer doctor also kinda looks like spermtail swimming up someone’s butt.
A-style should be renamed D-style.
8 logos desafortunados « Fuego Azul said
on April 9, 2008 around 7:16 pm
[…] Cool Marketing Thoughts me entero de que hay empresas de todo el mundo, que disean sus logotipos de una forma poco comn […]
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on April 21, 2008 around 2:23 am
[…] Fuente Filed under: Insólito | Tags: diseñadores, diseños de logotipos, kids, logotipos, los mejores logotipos, los peores logotipos, sex logos […]
Dumme Firmenlogos und Kloschilder II | Webzy.de said
on April 28, 2008 around 5:50 pm
[…] herauskommt, wenn man es um 90° dreht. Aber sie sind wenigstens in guter Gesellschaft, denn anderen Firmen ist ähnliches passiert. Bei diesen Kloschildern wüsste ich aber auch nicht, ob man es im besoffenen Zustand noch schafft […]
22 of The Funniest Search Marketing Posts - KoMarketing Associates said
on April 30, 2008 around 2:06 pm
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