AdRants says that to celebrate its 100th issue with Hot 100 winner Eva Longoria on its cover, Maxim, along with the Las Vegas Convention and Visitors Authority, has constructed a 75 X 110 foot replica of the cover and placed it in the Las Vegas Desert near the Primm Valley Casino Resorts, 35 minutes south of Las Vegas near the Nevada/California state line. – Pretty impressive, but I wonder whoever will see it, and if it will have some results. Probably not, but the buzz is there… – I also wonder if it was done by the ArtField LandArt shapers the blogosphere was buzzing about a couple of weeks ago.
via AdRants