I don’t know the agency that came up with this, but I’m quite entertained by seeing an execution like the one pictured below. The goal of this outdoor action is of course to make people aware of the National Sciences & Technology Expo at the Wellington Central Library (New Zealand) in December of last year. Nice work from down under, again. I love the humoristic take on the subject, simulating an experiment that went wrong and where the scientist has been catapulted (or maybe exploded). It would’ve been great to dig in a window dummy (mannequin) a few yards next to this outdoor, dressed up as a scientist. Head down in the ground, a little smoke from the feet. Heheh. Sorry, I’m letting myself go a bit. That’s what happens on a Friday :)
Copy: “To see the experiments that did work, visit the national sciences and technology expo”
via SeaSpace
Juan Carlos Labbé
September 22, 2006 at 7:22 pm
Great idea! And your Friday thoughts also give this action an interesting extra. However, is the perspective of the floor adhesive right?
Coolz0r
September 22, 2006 at 8:04 pm
The shadow of a nearby tree might disrupt the view a bit, but I think it’s right. No?