Cool Marketing Thoughts

To announce the movie “The Day After Tomorrow” and make the press release more interesting, the product information from the Lusomundo Channels was placed in a thermic container filled with ice and was delivered by someone dressed up as an explorer. The idea for the press-kit was created by the guerrilla marketing agency Torke Stunt. Very nifty.

Agency: Torke Stunt
Thanks: Hugo Tornelo