How Much Is Your Blog Worth? (2)

07 Aug 2006

I first came across Pingoat about a year ago, around the end of August. Back then I was still html-coding my entire blog and I hadn’t made the step to WordPress yet. Later on, Pingoat struggled a bit but survived and has grown quite strong since then. Now they offer quite a range of handy blog tools for webmasters, and they’ve also launced a ‘how much is your blog worth’ tool.

The first tool, a quite popular thing based on Technorati’s API, was created by Dane Carlson from the Business Opportunity Blog. I’ve been checking it once in a while but I think it’s not really working because even though my ranking on Technorati is now around 2.800 (a small 20.000 spots higher than back then), my blog is still worth $38,388.72. The amount never changed the past months, not since the tool was launched. Weird.

My blog is worth $38,388.72.
How much is your blog worth?

Now with the Pingoat tool, my blog apparently values $2074, at the time of writing, also based on the Technorati API. I don’t know which formula is being used, but the difference is quite significant.

It’s not that this blog is up for sale. By all means, no. Unless you pay me $50.000 which would make me reconsider. But it’s funny to know how much you’re worth. Must be the blogger-ego thing. One of the projects I found a link to via Pingoat is Blogsrater, which seems to be a very large archive of blogs. I submitted myself to see what it’s all about. I’ll get back to that when I have an update.

Besides this monetary validation, also check out the other Pingoat tools.


Posted by Miel Van Opstal in Blogging, Tools


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  1. Nacho

    August 8, 2006 at 10:08 am

    I checked some time ago that Business Opportunity tool and the formula they use is not realistic. They use a linear relation, meaning that for every link you get to your blog, its value rises around 500$, no matter how many links it already has. Actually the formula should follow Zipf’s law and hence be n*log(n). You can have a detailed explanation of this formula at this IEEE article.

  2. Coolz0r

    August 8, 2006 at 10:27 am

    Thanks :)

  3. ivan

    August 11, 2006 at 5:16 pm

    Each link should be worth about 10-50USD in reality. It also depends on your Alexa ratings.

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