I found these ads on the TWBA blog, and they’re for a weekly TV magazine called ‘Ecrans’ (which is French for ’screens’). I like the style TBWA\Paris has used here. The large eyes make the characters look really cute, and they also accentuate the message. Copy: “There’s so much to see, but only one weekly to read.” Cute.
Agency: TBWA\Paris
Client: Libération\Ecrans
via TBlogWA