This is a pretty weird ad for a Belgian company that specializes in sleeping accomodations. Beka is pretty well-known around here and also partnered with Olivier Strelli, a contemporary designer. Strelli creates a timeless world, feminine, emotional, sensual. A world where there’s a place for desire, dreams and lots of memories of good times. Where there’s comfort and warmth. It’s a world of ‘touch and feel’, with luxurious materials and soft colors. Strong, curvy lines and pure spoiling. Beka’s stuff makes you dream. To illustrate this serenade, they used this funky image:
Beka Luxury
11
Jul
2006
Dextro
July 27, 2006 at 10:28 am
Nice as an image, but if you don’t know BEKA, you have a problem because the ad doesn’t tell you what’s it about.