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Surfrider Foundation

12 Jun 2006

This billboard was made for the Surfrider Foundation, a non-profit environmental organization dedicated to the protection and enjoyment of the world’s oceans, waves and beaches for all people, through conservation, activism, research and education. The billboard for the awareness campaign shown below won bronze at the One Show, 2006. Garbage which was found at Redondo Beach (U.S.) on august 21, 2005 (just one day!) has been stuffed together on a billboard. I think it’s simply shocking.

Surfrider billboard

Agency Saatchi & Saatchi Los Angeles. | via Houtlust | Coloribus

 
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Posted by Miel Van Opstal in Advertising, Campaigns, Marketing

 

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