Three new GTI commercials are now airing with a simple theme: “Unpimp your auto!” An obvious parody of the hit TV series, “Pimp My Ride,” the ads feature the German engineers at VW smashing “pimped” economy cars, and replacing them with the new GTI. The “un-pimp your ride” clips are starring Peter Stormare, known from the cult movies The Big Lebowski or Minority Report. Agency: cpbgroup.
See two more clips.
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via [LeftLane News] & [Netzkobold]