Take a look at this super sweet catalog from the Dutch Hema store :) Apparently they’ve launched their online department, and I must say the site is really a very cool experience. At first glance it looks like a regular e-shop, but if you wait a few seconds… you’ll be amazed. I love the way they did this!
Time for environmental action! The “Coalition for a Cyanide Free Romania” is a civil society initiative that was formed to support a legislative proposal to ban cyanide in mining in Romania. Its concerns are based on social, economic and environmental grounds. Obviously that is a cause worth mentioning, and I’ve been asked to contribute to the general buzz, which of course I will. The campaign kicked off with a few x-mas cards that have been sent around, and it was also supported by spreading the stickers below.
Agency: Next, Romania
Campaign website
Hugs for Andrei Chirica, PR coordinator
Christmas cards are added after the jump: Read the rest of this entry »
The first time I saw this clip I thought it was a real video, like the one I’ve seen earlier of a holiday resort that had a beach right before the start of the runway of the airport. Then when I saw the plane turn I began to suspect something fishy, but I never really expected the clip to turn out the way it did!
Video: Have A Nice Trip
This is in fact a commercial for X-Travel, a Dutch site aimed for teens and youngster who are looking to plan a vacation. It’s a clip that promoted a campaign where teens could ’start their own airline company’ meaning that if they would check in 6 friends, they could win a free vacation for all. Tempting idea, and an appealing video for that specific target audience.
If spend quite some time with my little hero the last couple of weeks, and to be honest I’m always amazed how fast they learn. One thing that’s proven to be a really funny time of the day is dinner (or lunch or breakfast, for that matter). I remember that when I was young, my mom always used to make plane noises as she moved the little spoon or fork in the general direction of my mouth. A tactic I’ve been using too to entertain while doing the necessary thing. Very recently, Arnoud sent me a picture of a really neat gadget that could be of great assistance, but I haven’t been able to locate the online store that sells it, so to compensate, I’ve made paper wings and attached it to the plastic spoon I’ve been using to feed that little devil. Anyways, I just wanted to show the original idea that inspired me to create my own:
Like I said above, it’s easy to make some things like this yourself with two paper wings and a little bit of tape, but when I ever come across this one, I’ll buy it for sure.
One of the leading car rental companies in Europe is Sixt. In Germany or Switzerland, and more recently at Schiphol airport in The Netherlands as well, I saw their brand gain traction and become more present. They always find cool ways to do offline marketing stunts, as I have previously covered a few times [hanging car, don’t forget]. But also in the online market, they have found ways to be remarkable when they experimented with a new way to make their Google Adwords ads stand out from the crowd.
Pretty clever.
Thanks for the pointer, Paul.
Fuel Industries, an agency specializing in branded entertainment, was hired by QNX Software Systems to help out with the launch of a product directed to a very specific community (embedded software developers). So Fuel Industries came up with something a little different and developed a Flash game called The Pocket Geek to get the Foundry27 forum some more tracking.
Besides the fact the design looks really neat, I’m very fond of the ‘action-figure’ approach. It’s makes a geek-in-the-box look so adorable and cute, I think this could be a super cool direct marketing gadget to send out to agencies. Collect ‘em all, and rule the world!
The gameplay is nice, goes smooth but is a little more complicated than you might suspect at first glance. Keeping a geek productive, not hungry and happy at the same time requires tact. The IQ tests in between are funny :) The goal is to have your project finished by the end of the week. Challenging. Perfect for a Friday afternoon.
Extra stuff:
Thanks for the pointer, Nick Iannitti.
Grrr. I got blocked by Google during a drill down search of a forum to look for a playlist of a radio station. All I did was a bit of deep searching by using two keywords and the site: command. Since Google said it had hidden the similar urls and allowed me to click and show them, obviously I did - in the hopes of finding that playlist. But alas, by the time I got to the 12th page of the (at least) 20 retrieved, I got presented by a nice 403-Forbidden and guess what: closing the browser and opening it again didn’t help. They just cut me off. Apparently my actions looked “similar to automated requests from a computer virus or spyware application” which was reason enough for Google to discontinue my search adventures. Apparently systematic searches are not welcome. Maybe I should’ve clicked some ads first…
I wonder what’s wrong with a simple query as this: forum playlist site:www.nonstopplay.com, and then simply extending the search to make Google show ALL urls instead of the ones they selected.
The fancy sorry.google.com url isn’t going to help me out here. Grrrrr. I hate it when stuff like this happens. It just comes to show just how much control you have over the things you do on the net. Not much. That’s for sure.
Mmm. This one made me think about the old days. Where is the time when kids didn’t need a PS3 with 60 games to entertain theirselves? Where is the time when audio cassettes still did the trick? Observe the various implementations of this deluxe device Tiger once released, and think back to the endless days of super-spy-fun you once had. Fun for hours, unlimited rewind/rewrite functions… OMG. I feel sooooo old when I see this stuff flash by again. I think the clip is from 1995, but it seems almost like it’s from the 80s. Waaaaay back in the days.
Video: Tiger Deluxe TalkBoy
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