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Drink or Drive?

16 Oct 2007

Arns sent me this image of a campaign that grabbed his attention. I too like the idea that has been executed here. Although some people don’t even look at traffic signs anymore, I do think this one will have a certain impact because of it’s simplicity. It’s not a shocking image, there’s no partial nudity or whatsoever, but it still transmits a clear and uncut message. No idea who created the campaign and where… but it’s a good one.

Drink Or Drive

Thanks, Arns

 
2 Comments

Posted by Miel Van Opstal in Advertising, Campaigns, Ethics

 

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  1. Umut Yazgan

    October 21, 2007 at 3:42 pm

    and turn left for the right way-to your home:)
    seriosuly that is a good one i think.

     
  2. stuff and things 03.11.07 « [bluurb] stuff and things

    November 3, 2007 at 7:40 am

    [...] Good advertising doesn’t necessarily require a great product or a USP. Message + location = impact. [...]