I really like this ad for Unicef. It’s so simple and at the same time it makes such a powerful statement. This ad was made for the German branch of the Unicef foundation, to create awareness around the issue that 1.5 million children die every year from drinking polluted water. And that massive number is only the children! That’s like a sixth of my country’s entire population!
Thanks, Derrick
Advertising Agency: Serviceplan Hamburg, Germany
Creative Directors: Alex Schill, Axel Thomsen
Art Directors: Maik Kaehler, Till Diestel, Amelie Graalfs
Copywriter: Christoph Nann
Photographer: Joerg Kritzer
Published: March 2007
Credits via AdsOfTheWorld
Benjamin
April 25, 2007 at 4:08 pm
Great campaign. Crazy figures…
brandcurve.com - Brilliant Creative Ad
April 27, 2007 at 8:02 am
[...] Via Coolz0r [...]
Água Poluída « PubADdict
April 29, 2007 at 1:29 am
[...] Via: Coolz0r [...]