Sticky Colors

04 Apr 2007

Tim from Duval Guillaume sends in this new ad they’ve done for Innobella Printing Technology (by Brother). The ad is titled ‘colourful conversation in a bar’ and it pictures three guys dressed up as a color who hang out at night and just won’t leave the bar after closing time. They keep on talking about various aspects of life, which turns the bartender a little bit into frustivion (frustation + oblivion). I like the approach here, in which they made personas from the colors. Yellow is very sleepy, but that’s ok. I never liked yellow anyway.

Video link

Agency: Duval Guillaume Antwerp
Creative Directors: Geoffrey Hantson, Dirk Domen
Account Team: Matthieu De Winter, Jonathan Moerkens
Copywriter: Kristof Snels
Art director: Sebastien De Valck
Production Company: Bingo Family
Producers: Sophie Gunsbourg, Jerome Millet
Director: Kasper Wedendahl


Posted by Miel Van Opstal in Advertising, Campaigns, Marketing, Video


Leave a Reply

You must be logged in to post a comment.

  1. shedwa

    April 4, 2007 at 4:48 pm

    Here’s the print ad for this campaign.

  2. Coolz0r

    April 4, 2007 at 4:50 pm

    Thanks !

  3. Sticky Colors : mary

    April 13, 2007 at 4:19 pm