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Britain Needs Champions

27 Sep 2006

Old school ads with a seventies touch for PlayStation2. At first I thought they weren’t so fun or special, because of the dull and ‘old’ look. However, that same vintage feeling triggered my curiosity so, on second glance and with a little more focus on the details, the ads revealed very funny situations. I particularly like the one with the kid ‘finishing’ through the ‘do not cross’ ribbon the police used to mark a crime scene. Second place goes to the kid in the supermarket (third ad). It’s in the details. And that’s really good. I like the totally different approach for PlayStation2. It’s a relief after all those arty designs from the past year. New yet vintage, and powerfully entertaining.

PlayStation2: Champions 1

PlayStation2: Champions 2

PlayStation2: Champions 3

Agency unknown
via Adverbox

 
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Posted by Miel Van Opstal in Advertising, Campaigns, Marketing

 

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