In order to communicate Sundown’s sunscreen lotion, a human piano was created by DDB Brasil. The human piano is made of people who didn’t use Sundown. Visitors are invited to use their burned skin to create a tune or listen to submitted songs on the jukebox. Very original and amusing!
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Die Pixelisten » Blog Archive » Sonnenmilchwerbung
June 17, 2006 at 1:28 pm
[...] Toll, wie man auf diesen sich sonnenden Frauen Klavier spielen kann. [Etwas NSFW. Via Marketing Thoughts.] [...]
阳光美女钢琴(Sundown’s Human Piano) | onelooker
August 28, 2006 at 2:59 pm
[...] via Coolz0r | LINK [...]