A polar landscape featuring a bottle of Heinz ketchup, some eggs, salad, cheese and other basic stuff you put in your fridge. Very ‘less is more’ for this Siemens ad. I very much like the overwhelming simplicity.
Title: Arctic
Agency: Scholz & Friends Hamburg GmbH
Creative Directors: Gunnar Loeser, Silke Schneider
Art Director: Saskia Lübke
Copywriter: Christian Soldatke
via ihaveanidea