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Altoids Advergame

03 May 2006

A cool site for Altoid, the original peppermint that comes in many flavors. You’ll waste hours in this wonderland if you try to solve the mysteries in the Arcade (this one is really difficult), or sit back and let ‘The Show’ entertain you. (The Show is Cabaret, a bit like Moulin Rouge, but then funnier). There’s also the incredible bending Bend-O which sort of reminded me of the Monty Python viral of a few months ago, where you could save your funny walk and then have it being looped. But here it’s different. There’s a tutor you have to copy and I can tell you it’s really difficult to keep up. Anyways, have fun with it!

The Show

Visit Altoids Entertainment Extravaganza | Play games | via AdLand

 
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Posted by Miel Van Opstal in Advertising, Campaigns, Games, Marketing

 

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  1. Coolz0r - Marketing Thoughts » Altoids Gone Sour

    May 14, 2006 at 4:34 pm

    [...] Very recently I blogged about an advergame for Altoids, with a very nostalgic touch. Now I came across these ads and all of them have this “70’s school picture” feeling. You can replace the word ‘Altoids’ with some typical words from your puberty library, and then it all makes sense. I like this campaign because it’s so simple and humorous at the same time. The pictures are chosen very well to illustrate ‘that Altoids feeling’, for a product that’s been around forever, that recently made some changes and that has more changes coming up. Altoids is like teens in puberty. It’s evolving. [...]