The Mini Garage

30 Apr 2006

Heheh. I really like this ad for the Mini (Cooper). The house is like ‘the perfect mansion’ almost everybody dreams of. A nice garden, lots of green a perfectly mown lawn and a blue sky… this is almost a typical picture of a scene in one of those typical Hollywood movies. Any minute you expect a guy in a fancy costume to come out the door and open his garage to drive out that Mercedes or BMW, with his wife and 2.4 kids standing on the driveway to wave him goodbye. But there’s a small detail. The size of the garage… and then you see the logo in the bottom-right corner and you think: heheh, brilliant.

The Mini Garage

via CreativeCriminal

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Posted by Miel Van Opstal in Advertising, Campaigns, Marketing


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  1. Coolz0r - Marketing Thoughts » Smart Mini Garage

    April 30, 2006 at 4:09 pm

    [...] Weird. I just posted the Mini Garage for Mini Cooper, and when I was checking my feeds, I saw this one on AdArena: [...]