The idea is you can enter your ads/posts put in a link with your referral id (like at amazon), and then tag the ad. The ad will then be displayed on all the affiliate’s web sites, affiliates can subscribe to tag feeds and target ads to their needs. Currently feedweaver tracks clicks on an ad & clicks on an ad per affiliate. You can sort by recency or by total number of clicks.
Also from the ‘About’ :
For blog or website publishers that are tired of irrelevant ads, feedweaver provides highly informative ads based on keywords you select. Targeted ads using tags create RSS channels to distribute ads. Unlike other marketing sites, feedweaver gives control to the publisher to select and enter relevant content while optimizing ad performance.
For advertisers that want to reach specific target audiences, feedweaver provides a broad audience of involved publishers that have specifically requested ad feeds from a keyword targeted channel. Feedweaver is a web 2.0 publishing engine that will put your ad where it generates the most traffic.
FeedWeaver is a new personal Ad syndication site based on web 2.0 techology. It creates a feed of ads that you can put on your website or subscribe to in RSS. There is a simple way to enter an ad, to list your popular ads and to list your recent ads. Ads can be tagged with keywords of your choosing which creates a dynamic ad channel for books, music, sports etc. You can subscribe to just your ads or to all ads in the system.
A good thing is that you, as an advertiser, can hook up to an RSS feed displaying the most recent ads that are active. You’ll notice the green keywords, the ‘tags’ that are connected to the ad itself and are entered by the publisher. Those keywords are the strength of this tool.
Good thing is : now you can see what terms your competiton is betting on. Comes in handy.
Welcome to Web 2.0, ‘power-to-the-people-and-customize-this!’ is all around now, and I’m loving it.
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